Tools
DIY tools are the Launch Studio process broken into separate tools you can buy as you can afford them.
Start with the Intake Form.
Step 1 · Foundations
Intake Form
A digital worksheet that walks you through identifying your "special flavor" as an artist.
$49 / ₩66,000
- Start here
Step 2 · Foundations
Name and Handle Check
A guide to choosing your business name and social media handles and checking availability.
$49 / ₩66,000
- Skip if already done
Step 3 · Foundations
Business Foundations
A checklist for registering your business, opening a business bank account and protecting your IP.
$49 / ₩66,000
- Skip if already done
Step 4 · Foundations
Sales and Payment Setup
How you get paid for your work: selling markets and payment options.
$49 / ₩66,000
- Not recommended to skip
Step 5 · Foundations
FundLoot Setup
Free. Opens FundLoot, which walks you through tracking your bills, taxes and business expenses alongside your earnings and your spending and saving goals.
Free
- Free
- Not recommended to skip
Step 6 · Foundations
Enough Number
Work out what you actually need to earn to fund your Level One Lifestyle.
$49 / ₩66,000
- Not recommended to skip
Step 7 · Community
Business Community
The free Wildly Doable membership: mindset, business basics and a like-minded community.
Free
- Free
Step 8 · Offers & Pricing
Offer & Pricing Builder
A skill for Claude that finds revenue options for your medium and prices your offers.
$49 / ₩66,000
- Requires a paid Claude account
Step 8b · Offers & Pricing
Offer & Pricing Workbook (non-AI PDF)
A non-AI PDF for finding product ideas, pricing an example product, and ranking and scaling.
$49 / ₩66,000
Step 9 · Brand
Brand Guide
A skill for Claude that builds a brand guide and templates suited to your medium and personality.
$49 / ₩66,000
- Requires a paid Claude account
- Works well with Canva
Step 10 · Brand
Template Designer
A skill for Claude that turns your brand guide into social graphics, business documents and more.
$49 / ₩66,000
- Requires a paid Claude account
- Works well with Canva
Step 11 · Marketing
Calm Marketing Best Practices
Three guides: digital, in person and owned audience.
$49 / ₩66,000
Step 12 · Marketing
Calm Marketing Launch Campaign Hub
A skill for Claude that brings everything together into a one-quarter launch strategy.
$49 / ₩66,000
- Requires a paid Claude account
- Works well with Canva
Step 13 · Marketing
Calm Marketing Evergreen Campaign Hub
A skill for Claude that builds a quarterly evergreen content process.
$49 / ₩66,000
- Requires a paid Claude account
- Works well with Canva
Step 14 · Marketing
Seasonal Calm Marketing Campaign Hubs
Three packs sold separately, each a skill for Claude for 2-week holiday countdown campaigns.
From $49 / ₩66,000
- Requires a paid Claude account
- Works well with Canva
Step 15 · Presence
Bio, Portfolio and Press Kit
Short and long bios, an artist statement, headshot guidance and your EPK.
$49 / ₩66,000